"LIVE FROM E!" EXPANDS TO THREE NIGHTS A WEEK WITH ADDITION OF ROSS MATHEWS AND MARIA MENOUNOS BEGINNING MONDAY, SEPTEMBER 8TH AT 8:00PM ET/PT
Los Angeles, CA - August 12, 2014 - "Live From E!," the fast-paced, roundtable series that delivers a unique take on the most talked about entertainment and pop culture news through a lively panel-driven conversation, is expanding to three nights a week, it was announced today by Cyndi McClellan, President, Network Strategy & E! News, E!. The series will be hosted by Jason Kennedy, Ross Mathews, Maria Menounos and one additional rotating panelist, as they bring fans celebrity news and gossip through the series' trademark off-the-cuff commentary and animated debates. Introducing new branded segments, added viewer-response driven social features, and a more intimate take on the up-to-the minute stories that people are, or will be, talking about, "Live From E!" delivers a fun, unique and interactive show. The program originally debuted as a daily web series on Eonline before crossing over to television one night a week. "Live From E!" is resonating with the network's pop culture audience, advancing quarter-to-quarter across all demos by strong double-digits including Adults 18-34 (+34%), Women 18-34 (+29%), Adults 18-49 (+31%), Women 18-49 (+25%), Total Viewers (+13%) and Households (+13%). The popular series will now begin airing Mondays, Tuesdays and Wednesdays each week beginning September 8th at 8:00pm ET/PT only on E!
"As the network's first digital series to cross over to linear, 'Live From E!' has proven itself to be an entertaining and informative source of pop culture news with a loyal fan following, and we are excited to expand its presence here at E!," said McClellan. "Jason, Ross and Maria each bring their own very strong opinions and points of view to the show which will make certain that audiences will see even more of the dynamic and engaging banter that they have come to expect from this series. Plus, the live format of the show allows our viewers to be part of the conversation in real time through social media - as if they were sitting right at the table with our hosts!"
"Live From E!" features a breakdown of the news and latest celebrity videos and photos through candid conversation. The half hour series opens with our co-hosts taking a closer look at the top three stories trending in the headlines at that moment - each bringing their own personal opinions into the discussion for an animated and entertaining debate. Given the live format of the show, the co-hosts can also respond and react to viewer tweets as the dialogue continues, or cut to a relevant event that is happening at that moment. The series then takes a look at more pop culture and celebrity news with new branded hot topic segments that allows for more real-time viewer interaction.
New segments include:
Top Tweet - Co-hosts choose their favorite viewer tweet that was sent during the actual show and send the winner "Live From E!" swag
Selfie Hall Of Fame - Each co-host nominates a recent celebrity selfie and viewers weigh in on their favorite
Crazy Talk - Co-hosts unload about outrageous or wildly bizarre celebrity quotes
Reality Check - Co-hosts recap the nuttiest reality show moments of the week
Are They Or Aren't They - Co-hosts give their take on rumored couples and ask the audience to give their two cents
"Live From E!" social handles and hashtags are as follows:
In addition to "Live from E!," Jason Kennedy can also be seen on "E! News" weeknights and hosting "E! News Weekend" Saturdays and Sundays. Additionally Ross Mathews will be on the red carpet for E!'s "Live From the Red Carpet" coverage of the 2014 Emmy Awards on Monday, August 25th alongside Giuliana Rancic. And Maria Menounos also serves as host of E!'s original newsmagazine series "Untold with Maria Menounos." The next installment premieres on August 28th at 8:00pm ET/PT featuring segments on electronic dance music (EDM), celebrity stalkers and reality rags to riches stories.
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