Coordinator, Multiplatform Strategy & Planning

The Multiplatform Scheduling Coordinator will be scheduling and coordinating promotional assets to support linear and non-linear programming. This person will support the overall media planning strategies and help generate brand awareness by ensuring that all priorities for marketing and programming are being efficiently promoted on-air, on demand and other platforms. This person must be skilled in organizing and planning with the ability to hit hard deadlines, troubleshoot and pivot at a moment's notice. Responsibilities Help maximize viewership by strategically planning and scheduling promo campaigns to maximize reach and frequencyPlan and schedule according to marketing priorities, understand premiere plans, rollout, and stunt strategiesUtilize and interpret data to inform strategy and schedulesAssist in outlining campaign deliverables and commissioning promo content, relaying Multiplatform strategy and communicating closely with Production/Creative teams to ensure timely delivery of assets.Create all promo campaigns in Airtable, Sintec, and Promo Optimizer systems: promo codes, versions, flight dates, lengths, and revisions, ensuring most up to date and accurate data maintained/swapped as needed. Collaborate across multiple teams, staying up to date with everchanging priorities in a fast-paced environment, track schedule changes, creative revisions, etc., and update all respective documents and teams as needed.Schedule promos, placeholders across day parts in Sintec including cross channel/symphony priorities, including Peacock, Entertainment, and Sports campaigns Adjust promo timings when format changes applied for planned and alt logs, communicating closely with Net OpsCommunicate closely with counterparts across the Multiplatform Planning team, relaying promo priorities and scheduling nuancesProvide priority campaigns promo codes for cross network and Symphony inventory on a regular basis via Maestro and SharePoint Assist with compiling & reconciling on-air schedules for post campaign analysis; pull post-log reports Troubleshoot and problem solve, working with all teams to investigate and resolve format discrepancies, missing promos/tags for scheduling needsCo-manage department's Pages and internsFacilitate promo changes with Master Control during off hours as needed

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70698BR
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Profession
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