Research Manager, NBC & Telemundo Dallas/Fort Worth

The Research Manager is responsible for analyzing multiple consumer and media datasets to develop reports and presentations that provide insights into how audiences are utilizing media across landscapes. Responsibilities include: Daily, weekly, and monthly reports using quantitative media resources Support the management, sales, news and marketing teams with research and insights that help drive business and media decisions: including programming performance, audience, consumer, and economic market insights, as well as competitive media analysis Evaluation of research vendor’s methodology and audience samples/panels Create and/or update sales collateral materials including, but not limited to, media kits, industry category decks, and viewer profiles Process adhoc requests from account executives and other internal stakeholders Assist in the production of custom presentations for advertising clients Evaluate programming estimates/forecast Oversee local program title across platforms Help craft resonant and insightful presentations from raw data Contribute to sales meetings and presentations with clients Stay current on developments in the media industry and share thoughts on impact