Host - Live Entertainment News - NBC4 Los Angeles

NBC4, Los Angeles is seeking an engaging, dynamic, and digitally native Host / Content Creator for Reel Time, a new live entertainment news program focused on delivering timely, relevant content across digital, social, streaming, and broadcast platforms. The Host will serve first and foremost as a social-first content creator and personality, responsible for developing, producing, and delivering daily entertainment content designed to drive engagement across platforms. This role will also extend that voice to the on-air experience, bringing digital storytelling, personality, and immediacy into a live Monday-Friday format. Success in this role requires a strong on-camera presence, sharp editorial instincts, and a deep understanding of how to create content that resonates in a fast-paced, audience-driven, multi-platform environment. Key Responsibilities Create and produce daily entertainment content optimized for social and digital platforms, with a focus on speed, relevance, and engagement. Translate trending topics, audience behaviors, and entertainment news into compelling, platform-native content (short-form video, live hits, explainers, and personality-driven segments). Extend digital content to on-air by hosting and presenting segments for local and broader audiences, maintaining an authentic and conversational tone. Deliver content across multiple platforms, including social, streaming, and broadcast, with the ability to adapt format, pacing, and voice for each platform. Identify trending stories, viral moments, and cultural conversations, and quickly turn them into publishable content. Report entertainment stories both live and in pre-produced formats, in-studio and in the field. Write and contribute to scripts, segments, and captions across platforms, ensuring clarity, tone, and engagement. Actively engage with audiences on social platforms, using voice, personality, and interaction to build connection and community. Conduct interviews (in-studio, in-field, and virtual) with talent, experts, and newsmakers, optimized for both social clipping and on-air use. Collaborate closely with producers, contributors, co-hosts, and digital teams to develop multi-platform content strategies and daily coverage plans. Integrate sponsored content, promotions, and brand partnerships seamlessly into content across platforms. Create, publish, and amplify original content on social media, including self-shot, behind-the-scenes, and real-time updates. Collaborate with creative and digital teams to optimize content for reach, retention, and shareability. Support promotional activities, including station events, community appearances, and special programming. Serve as a public-facing representative of the station, maintaining a strong and consistent brand voice across platforms.