Trade Marketing Trainee

The Trade Marketing Trainee – Italy Theatrical supports the team in planning and delivering promotional activities for theatrical releases. The role involves collaborating with exhibitors and agencies, analysing market and performance data, coordinating in-cinema and digital initiatives, monitoring competitor activities, and supporting budget, purchase order, and invoice management. KEY RESPONSABILITIES •Analyze market data, exhibitor performance metrics, and social listening insights to identify trade marketing opportunities and support business decision-making. •Support the development of in-cinema activation plans for theatrical releases with key exhibitors, ensuring execution excellence and KPI measurement. •Execute trailering strategies with key exhibitors (UCI, The Space and UNICI) and ensure effective implementation. •Support the development and implementation of digital acceleration initiatives designed to drive audience engagement and admissions. •Co-develop and support the organization of Exhibitor Trade Shows and industry events. •Manage the distribution and implementation of POS and digital marketing materials across exhibitor networks. •Monitor competitors' in-cinema marketing, promotional activities, and exhibitor partnerships. •Coordinate agency activities related to the Online Trade Portal, including content updates, newsletter distribution, WhatsApp communications, webinars, and other engagement initiatives. •Manage purchase order creation, budget tracking, and invoice approval processes in compliance with company procedures