Promo Planning Coordinator

Create and develop strategies for programs and other content to promote them. On-air promos, dekos, non-linear, cross & barter strategies. Manage sponsored dekos for clients and ensure that they are placed/logged in accordance with their agreements and make sure needs are fulfilled. Send transmition reports. Lead monthly meetings with the operations team to give them guidance & guidelines for the channels. Establish priorities & goals for that month. Create workflows for log schedules & assist them with making priorities and helping departments become more efficient. Strategize on which promos to include how many per program, opening and closing options, etc. Work with programming to give guidelines and understand the strategy per channel brand. Work with On-Air to balance the number of promos as well as helping with the “look & feel” of the brands in the promos. Work with Marketing with current projects to help promote movies, parks, and other content. Run projects and help with the proposals and other things such as runs and promos in order to put them on air. Staying attentive to Programming changes that may affect on-air promotions; coordinating new action plans with Operations and, if necessary, request updated pieces from Creative On-Air. Annually assess and adjust dates/on-air pieces for Branding, ID’s, fillers, to ensure the on-screen experience for each channel brand remains fresh and available to the log schedulers.