Marketing Coordinator, NBC & Telemundo Connecticut
NBC & Telemundo Connecticut are looking for a Marketing Coordinator to work with the Sales Marketing Manager and support sales team in delivering multiplatform marketing solutions that drive advertising revenue for the stations. Essential Functions Marketing Materials & Proposal Support Develop customized marketing materials to support new business opportunities and sales initiatives Create and update pitch decks, one-sheets, and proposals, incorporating ratings, research, and tailored product offerings for various audiences Assist in developing ratings, one-sheets, quarterly newsletters, and other external and internal sales communications Manage local SharePoint resources, ensuring sales materials are organized, current, and accessible Leverage AI tools to develop spec spots and creative concepts for sellers and clients Strategy & Solutions Support the development of sales marketing strategies and innovative sponsorship opportunities that drive revenue growth Monitor industry trends, current events, and competitive activity to identify new business opportunities and creative solutions Marketing Execution & Event Support Collaborate with cross-functional teams to coordinate and execute marketing initiatives, sponsorships, and promotional campaigns Manage project logistics and deliverables across departments, including Finance, Digital, Promotions, and Production Support sales-led marketing and client events by coordinating collateral, coverage, and on-site execution as needed Commercial & Lifestyle Production Coordination Coordinate commercial and lifestyle content production workflows, including asset collection, scheduling, production tracking, edit reviews, and shoot support Serve as a liaison between Sales, Production, clients, and agencies to ensure clear communication, timely delivery, and client satisfaction Monitor production timelines and deliverables to support successful campaign execution and client retention Paid Social Campaign Management Coordinate sponsored content publishing and paid social amplification across station websites and social platforms Manage paid social campaign calendars, scheduling, and coordination with Digital teams to avoid conflicts and ensure timely execution Maintain paid social revenue trackers, monitor campaign performance, and compile results for reporting Oversee social media sweepstakes from planning through completion, including legal approvals, official rules, creative requests, winner selection and fulfillment, and campaign recaps