Commerce Editor- Shop TODAY

TODAY Digital, the multiplatform arm of America’s favorite morning show, is looking for a Commerce Editor to work across Shop TODAY digital and broadcast during a Tuesday to Saturday schedule. Duties include spearheading our keyword SEO strategy, identifying new opportunities to expand and improve coverage with in-depth reporting to ensure articles are comprehensive and accurate, as well as working on Saturday broadcasts segment for TODAY. They should also plan to assist with Shop TODAY’s refresh search strategy for their evergreen content library (including explainers, roundups and gift guides) based on performance data, seasonality and long-term search trends. The ideal candidate is a self-starter with keen attention to detail and should be comfortable with making editorial decisions based on short- and long-term search trends and reader-driven analytics. The ideal candidate should also have a strong understanding of the digital lifestyle realm, along with a deep comprehension of SEO. Responsibilities Assign and edit new stories and refreshes consisting of roundups, explainers and other evergreen search topics in the lifestyle commerce space Act as lead editor for Saturday commerce broadcast segments, as well as support the digital production of articles tied to broadcast coverage Work alongside senior editors to devise short- and long-term editorial strategy and calendar buildout Identify and implement areas of improvement with existing content to maintain quality and improve search rankings, including optimizing SEO, enhancing readability, featuring new reporting opportunities based on Google queries, etc. Monitor how stories are performing using our analytics programs and making editorial decisions based on traffic / conversion patterns and internal Audience Development insight Manage a small team of direct reports Work with freelancers and internal writers to field new pitches and assign refresh opportunities Work with associate editors to improve and streamline workflow and processes Collaborate across teams to optimize articles for search, social and Shop TODAY readers Participate in special event coverage, including Prime Day, Black Friday / Cyber Monday and peak holiday shopping seasons This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $80,000 - $100,000.