The Director, Brand Marketing will execute comprehensive brand marketing strategies across Versant's entertainment networks (USA, E!, SYFY, Oxygen) and sports properties. This role will lead day-to-day marketing campaign development and execution while providing tactical support to Distribution Sales and Ad Sales Marketing functions. The Director will also manage sports key partnerships marketing execution across our Golf vertical, WWE partnership, Premier League partnership, A10 college basketball partnership, NASCAR, and other developing partnerships. Key Responsibilities Campaign Development & Execution Lead the development and execution of integrated marketing campaigns for network programming and sports properties Manage day-to-day marketing operations including creative development, media planning, and campaign optimization Oversee multi-platform campaign delivery across linear, streaming, digital, and social platforms Execute brand positioning strategies and ensure consistent messaging across all marketing touchpoints Coordinate with creative teams, agencies, and vendors to deliver high-quality marketing materials Distribution Sales Marketing Execution Develop and produce marketing materials supporting Distribution Sales team initiatives Create presentation materials and promotional assets for affiliate meetings and negotiations Execute co-marketing campaigns with distribution partners Ad Sales Marketing Execution Produce marketing materials and presentations supporting Ad Sales team efforts Develop advertiser-focused case studies, audience profiles, and engagement data presentations Execute branded content marketing campaigns and sponsorship activations Sports Key Partnerships Execution Execute marketing campaigns for key sports partnerships including: Golf vertical content and partnership marketing WWE partnership promotional campaigns Premier League partnership marketing initiatives A10 college basketball partnership promotions NASCAR partnership marketing execution New sports partnerships as they develop Coordinate cross-promotional opportunities between sports and entertainment properties Manage sports partnership marketing timelines, deliverables, and performance tracking Project Management & Operations Manage marketing project timelines, budgets, and deliverables across multiple simultaneous campaigns Coordinate cross-functional teams including creative, media, digital, social, and external partners Ensure marketing campaigns are delivered on time, on budget, and meet quality standards Maintain marketing calendar and coordinate with programming and sales calendars Track campaign performance and provide regular reporting to VP, Brand Marketing Team Collaboration & Development Lead marketing coordinators and junior team members on campaign execution Collaborate with senior marketing team members on strategic initiatives Serve as primary day-to-day contact for agency partners and vendors Support VP in team development and strategic planning initiatives Contribute to Versant Marketing Council initiatives and cross-platform collaboration efforts New Platform Development Support Execute marketing campaigns and initiatives supporting new streaming partner launch efforts Coordinate tactical elements of go-to-market strategies for new platform partnerships