Sr. Director, MarTech Tools

Our Media Group portfolio is a powerhouse collection of consumer-first brands, supported by media industry leaders, Comcast, NBCUniversal and Sky. When you join our team, you’ll work across our dynamic portfolio including Peacock, NOW, Fandango, SkyShowtime, Showmax, and TV Everywhere, powering streaming across more than 70 countries globally. And the evolution doesn’t stop there. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive. Responsibilities Define the 3-5 year Martech product vision and roadmap that aligns with Growth Marketing and DTC business objectives, translating high-level strategy into actionable product initiatives. Act as the primary executive-level liaison for all Martech product strategy, effectively influencing and securing buy-in from senior leadership across Product, Marketing, Engineering, Finance, and Legal. Maintain an understanding of Growth Marketing business goals, KPIs, and tactics associated with each proposition and marketing channel. Lead a team of senior product managers focused on our MMP, CEP, and CDP platforms (Branch, Braze, and mParticle). Collaborate closely with Marketing and local Martech teams to unify needs into a cohesive platform POV. Own the Martech Tools product backlog, with product delivery enabled through product managers within your team. Stand up operations for local Martech teams who will support day to day operations. Work closely with the Data team to articulate data needs to support tool development. Partner with engineering to deliver products. Own vendor relationships; lead regular audits of existing core vendor capabilities versus market; develop and conduct RFP process for vendor replacements, as needed; act as senior point-of-contact for customer success relationship. Accountable for core platform budget; partner with Finance and Procurement teams on budget allocation, purchases, and contract renewals.

Job ID
744000091660025
DetailURL
https://jobs.smartrecruiters.com/NBCUniversal3/744000091660025
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51575210_1 Media Group Functions Global Streaming & Media Group Product Other United States NEW YORK New York
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51575210_1
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No
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No